From virtual cooking classes to digital theatre, the pandemic has prompted a rapid growth of the experiential e-commerce sector. In this article, our partners, DHL, explore some of the exciting and innovative ways businesses have pivoted online to survive, and what their long-term futures may be.
The pandemic has affected businesses of every type, all over the world. In this series on Pandemic Culture, DHL took a detailed look at how many offline retailers have begun selling online in order to survive. But for experience-based businesses, the move into the e-commerce arena has been more of a challenge. In this article, we look at how they’ve adjusted.
The global pandemic arrived like an uninvited whirlwind, causing devastation and mayhem on a scale not even the most pessimistic of people could have predicted. Read more >